Packaging
As we all know, most consumers judge a product by its packaging before buying it for the first time. Without attractive packaging, who would buy a product in order to try it? At County’s, we have forged strong partnerships with packaging companies who are design & development led, and are highly experienced in the confectionery market. We also recognise that, whilst packaging must be beautiful, it must also be functional and ensure that your products are transported safely to your point of sale. Aware of the impact packaging has on the world around us, we strive to develop ‘responsible’ packaging solutions. This involves, where possible, the use of recycled or renewable materials, reducing overall weight of packaging per pack, and using materials with a low carbon footprint.